Osteotec Limited, a medical device manufacturer based in Newbury, United Kingdom, has launched a spine division and brought on Lisa Watts to lead the group as national sales manager.
Lisa Watts Joins Osteotec as National Sales Manager
2 min read Premium comments
#osteotecSecondary#lisawatts
The addition of the spine division goes hand in hand with the latest addition to its leadership team. Watts brings with her a wealth of industry knowledge and experience.
Watts commented, “I am thrilled to join the Osteotec team and play a role in the company’s expansion into the spine market.”
“Osteotec’s dedication to excellence and innovation aligns perfectly with my professional ethos, and I am excited to lead the charge in delivering best-in-class products and services to surgeons and patients alike.”
Watts is the founder of Who Are You, the first medical industry accreditation company in the United Kingdom. Watts has also worked for other notable companies in marketing, management, and sales positions. Past companies include DePuy Synthes and NuVasive, Inc..
In the press release, Osteotec Sales and Marketing Director Dean Stockwell stated, “The addition of Lisa Watts to our team represents a significant milestone for Osteotec.”
Stockwell continued, “Her extensive experience and leadership will be instrumental in driving the success of our new spine division, and I look forward to working with her to increase and support sales through our shared expertise, ensuring our customers enjoy the best possible experience, service and support in the industry.”
OTW spoke with Watts about her new role. She told us, “I’m most excited about introducing Osteotec Spine to the market. As a newly established division within the business, we are entering an exciting phase that will introduce more surgeons and patients to Osteotec, showcasing our extensive portfolio and sharing our company’s core values and mission. I’m looking forward to driving this initiative and contributing to Osteotec Spine’s growth and success.”
Osteotec focuses on manufacturing and distributing orthopedic devices while providing surgeons with sales and operational support. Until recently, this focus was mainly on orthopedic extremity devices. The introduction of a spine division expands its portfolio of offerings.
For over 30 years Osteotec has been supplying the National Health Service (NHS) and private healthcare sectors. This new offering will, per the press release, provide “new opportunities for growth in partnership with leading manufacturers.”
React:
Discussion
This is a fascinating development. In my practice we've seen similar outcomes with the revised protocol. The key differentiator seems to be patient selection criteria. Has anyone else noticed the correlation with BMI thresholds?
Great point. I'd push back slightly on the conclusion, the sample size in the cited study is too small to draw population-level inferences. That said, the directional signal is compelling and worth a larger RCT.
We implemented a similar approach last year. Early results are promising but we're still gathering 12-month follow-up data. Happy to share our protocol if anyone is interested.
Join the conversation
Orthopedic professionals are discussing this. Sign in and upgrade to read every comment and add your voice.