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Home/People In The News/Tom McLeer: New VP of Sales and Marketing at LinkSPINE
People In The News

Tom McLeer: New VP of Sales and Marketing at LinkSPINE

March 15, 2017 1 min read Premium comments

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Tom McLeer: New VP of Sales and Marketing at LinkSPINE
Tom McLeer

Tom McLeer has been named the new Vice President (VP) of Sales and Marketing at LinkSPINE, a sister company of Waldemar Link GmbH of Hamburg Germany.

According to the March 7, 2017 news release, “McLeer is an established medical device executive leader who has made a name in the industry by exponentially boosting sales for existing companies and leading startups through clinical approval and into full commercialization. He most recently served as Senior Vice President of US Commercial Operations for Alphatec Spine. Previously, he was CMO and General Manager of Spinal Operations for Pioneer Surgical Technology and VP of Sales and Marketing for Archus Orthopedics. Earlier in his career, McLeer was VP of Marketing and Business Development for Spinal Concepts and VP of Marketing for Interpore Cross International.”

“We are excited to welcome Tom McLeer to the LinkSPINE team to lead our Sales and Marketing efforts,” said LinkSPINE President Dennis Farrell. “Tom’s deep leadership experience in spine and familiarity with novel technologies will be invaluable to us as we continue to expand our less invasive Midline Choice product portfolio.”

“I’m excited to be part of such a great team and I look forward to working with my existing contacts to help advance this minimally invasive procedure to a wide patient population,” said McLeer. “I was drawn to LinkSPINE’s dedicated focus on improving patient outcomes—and it’s innovative portfolio of powerful, yet simple solutions for less invasive surgery. The devices are novel, elegant and intuitive and fulfill a desire for a simple, less invasive approach to lumbar surgery, adding true value for surgeons who are tiring of long learning curves. It will be rewarding to be part of the company’s growth and success.”

McLeer told OTW, “One of the things that most impressed me and drew me to LinkSPINE is the significant development effort the company has made with the ‘MidLine Choice’ suite of products. My first efforts at LinkSPINE will be focused around gathering like-minded surgeons to help us educate the market on our MidLine options. These products offer the strongest biomechanics through the smallest incision on the market—and certainly address a need.”

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Discussion

14
DS
Dr. Sarah MitchellOrthopedic Surgeon · Mayo Clinic

This is a fascinating development. In my practice we've seen similar outcomes with the revised protocol. The key differentiator seems to be patient selection criteria. Has anyone else noticed the correlation with BMI thresholds?

8
JT
James Thornton, MDSpine Fellow · HSS

Great point. I'd push back slightly on the conclusion, the sample size in the cited study is too small to draw population-level inferences. That said, the directional signal is compelling and worth a larger RCT.

5
RP
R. PatelSports Medicine · Stanford

We implemented a similar approach last year. Early results are promising but we're still gathering 12-month follow-up data. Happy to share our protocol if anyone is interested.

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